The illusion of what you learned

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Brian Kight

I’ve taught behavior skills for 20 years. Every industry. Every role. Board rooms to locker rooms.

Do this long enough and you’ll see patterns everywhere. Same patterns across every industry, role, and generation.

Here’s a pattern I see everywhere: People think hearing something means they’ve learned it.

I’ve lost track of how many times I start teaching and someone cuts me off. “Yeah, I know. I’ve heard that before.”

My response never changes, “Great. Show me how good you are at it. Show me the results you get with your skill.”

The people tired of hearing about a skill? They’re the ones who still can’t do it.

Great listeners want to get better at listening. Average listeners don’t. Strong leaders hunger to improve. Weak leaders don’t.

I don’t care what you’ve heard. I don’t care what you know. I don’t care if you’re tired of hearing it.

I care what you do. I care how well you do it. I care about your results.

Anyone can quote a book. Anyone can repeat a podcast clip. Anyone can scribble ‘nuggets’ from a speaker. That’s fool’s gold. Fake learning. Rainbows with nothing behind them.

You could do that with this newsletter, too. Please don’t.

Dig into these skills and yourself. Do the work. Get better. Get results.
Otherwise, what are we doing here?

Event + Response = Outcome. Do the work.

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