Language is powerful because of the meaning we assign to it and the feelings it triggers.
The right words can transform a message from average to exceptional. They can open a mind or touch the heart.
The not-quite-right words can transform a message with purpose into a message that gets ignored or easily misinterpreted.
This is true for messages you deliver to other people but also for the messages you deliver to yourself.
Let me give you three practical examples of how a single word can lead to significantly different places.
There’s nothing wrong with the words sacrifice, accountability, or react. They just may not carry the meaning you’re trying to instill or trigger the feelings you’re trying to feed.
Try replacing them with exchange, responsibility, and respond. It’s a small change that could have a big impact.
Everything is training for something. Do the work.
Brian Kight is a multi-industry leader on the topics of leadership, culture, and behavior. He provides simple systems that produce exceptional results for organizations, teams, and people.
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When I have a real problem (we’ll talk about fake problems tomorrow), I ask myself four questions: